Regional experts explore AI’s role in transparency, accountability, and electoral communication.

Gulf University proudly hosted the second day of the Third Arab Forum for Parliamentary Media, an influential regional event organized by the Arab Administrative Development Organization (ARADO) under the gracious patronage of the Council of Representatives and the Shura Council of the Kingdom of Bahrain. 

In his opening speech, Professor Dr. Mohanad Al-Firas, President of Gulf University, affirmed that the university’s hosting of the forum stems from its commitment to enhancing the role of parliamentary media as an effective tool for promoting transparency and accountability, while keeping pace with the rapid developments in the world of artificial intelligence. He added: 

“At Gulf University, we believe in the importance of keeping up with these transformations through education and scientific research, and by offering specialized programs that equip students with the skills and knowledge necessary to face the challenges of the digital era.” 

For her part, Dr. Rania Abdel Razek, Head of Corporate Communication, Public Relations, Media, and Entrepreneurship at the League of Arab States, and the General Coordinator of the forum, emphasized that the League of Arab States attaches great importance to media-related issues, especially parliamentary media. She noted that the forum serves as an important Arab platform for exchanging expertise and dialogue on how to leverage AI tools to support parliamentary work, praising the broad Arab participation that reflected the significance of this topic across the region. 

The second day featured two specialized workshops: 

The first, titled “Employing Artificial Intelligence Tools in Election Campaigns,” was presented by media professional Mohanad Al-Nuaimi, who discussed key mechanisms that help candidates utilize AI technologies to manage their campaigns efficiently and creatively. 

The second, titled “Corporate Communication and Crisis Management in Elections,” was led by media expert Khaled Mousa, who reviewed best practices for handling electoral crises and building public trust through effective communication strategies. 

At the conclusion of the events, participants expressed their appreciation to Gulf University and the Arab Administrative Development Organization for the excellent organization, and extended gratitude to the Council of Representatives and the Shura Council for their generous support. They affirmed that the forum represented a significant milestone for exchanging Arab perspectives and experiences on the future of parliamentary media in the age of artificial intelligence. 

Keywords: Gulf University, Arab Forum for Parliamentary Media Bahrain, Artificial Intelligence (AI) in Elections, Parliamentary Media Bahrain, Arab Administrative Development Organization.